the politics involved in the adidas brand

Adidas Politics

Adidas Politics: Sneakers, Stripes, and Statements

Adidas history and values Adidas, a global sportswear giant, has a history deeply intertwined with politics, both on and off the field. Founded in 1949 by Adolf "Adi" Dassler in post-war Germany, the brand's early years were marked by the shadow of World War II. Overcoming initial challenges, Adidas rose to prominence by outfitting athletes who...